{"id":2378,"date":"2023-08-11T07:31:49","date_gmt":"2023-08-11T07:31:49","guid":{"rendered":"https:\/\/web-barrado.azurewebsites.net\/who-we-are\/"},"modified":"2025-07-31T07:20:54","modified_gmt":"2025-07-31T07:20:54","slug":"who-we-are","status":"publish","type":"page","link":"https:\/\/web-barrado.azurewebsites.net\/en\/who-we-are\/","title":{"rendered":"Who we are"},"content":{"rendered":"

Who we are<\/h1><\/div>
<\/lottie-player><\/div><\/div>
<\/lottie-player><\/div><\/div>

Transforming the plush toy<\/strong> sector since 1973<\/h2><\/div><\/div><\/div><\/div><\/div>

Always one step further<\/span><\/h1><\/div><\/div><\/div>

In 1973, Barrado was born; a plush toy manufacturing company convinced that the soft toy was much more than a mere plaything. For us, plush toys represent innovation, amusement, collecting and a love of storytelling.<\/strong><\/p>\n

Since then, thanks to listening, innovating and experimenting, our enterprise and team have grown in size. We have expanded geographically and extended our portfolio because we have a deep understanding of the sector<\/strong> and the wholesale plush toy business.<\/p>\n

During our years creating and distributing high quality soft toys, we have perfected our designs, processes and choice of materials. Not to mention, all the while incorporating new trends.<\/p>\n

Because we have the experience – of course – but also the vision to reinvent an industry that we believe in<\/strong>, to transform plush toys into collectors\u2019 items, and to always go one step further.<\/p>\n<\/div><\/div><\/div>

<\/lottie-player><\/div><\/div><\/div><\/div><\/div><\/div>

An existence dedicated
\nto the creation of plush toys<\/span><\/h1><\/div><\/div><\/div>
<\/span><\/div>

1973<\/h2>

Barrado<\/span> is born<\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

1996<\/h2>

We begin to distribute licensed lines<\/span><\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

2000<\/h2>

Delegation in Seville<\/span> (Spain)<\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

2002<\/h2>

Office in Yangzhou<\/span> (China)<\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

2010<\/h2>

International growth<\/span><\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

2018<\/h2>

Bet on anime<\/span><\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

2019<\/h2>

Office in Xian<\/span> (China)<\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

2020<\/h2>

Multiproperty agreement with Netflix<\/span><\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

2023<\/h2>

Distribution in the United Arab Emirates<\/span><\/p><\/div><\/div>

\"\"<\/div><\/div><\/div><\/div>
<\/i><\/div>
<\/i><\/div><\/div><\/div><\/div><\/div>
<\/span><\/div>

1973<\/h2>

Barrado<\/span> is born<\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

1996<\/h2>

We begin to distribute licensed lines<\/span><\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

2000<\/h2>

Delegation in Seville<\/span> (Spain)<\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

2002<\/h2>

Office in Yangzhou<\/span> (China)<\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

2010<\/h2>

International growth<\/span><\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

2018<\/h2>

Bet on anime<\/span><\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

2019<\/h2>

Office in Xian<\/span> (China)<\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

2020<\/h2>

Multiproperty agreement with Netflix<\/span><\/p><\/div><\/div>

\"\"<\/div><\/div><\/div>

2023<\/h2>

Distribution in the United Arab Emirates<\/span><\/p><\/div><\/div>

\"\"<\/div><\/div><\/div><\/div>
<\/i><\/div>
<\/i><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

Experience \u00b7 <\/span>Customer Service \u00b7 <\/span>Professionalism \u00b7 <\/span>Honesty \u00b7 <\/span>Innovation \u00b7 <\/span>Experience \u00b7 <\/span>Customer Service \u00b7 <\/span>Professionalism \u00b7 <\/span>Honesty \u00b7 <\/span>Innovation \u00b7 <\/span>Experience \u00b7 <\/span>Customer Service \u00b7 <\/span>Professionalism \u00b7 <\/span>Honesty \u00b7 <\/span>Innovation \u00b7 <\/span>Experience \u00b7 <\/span>Customer Service \u00b7 <\/span>Professionalism \u00b7 <\/span>Honesty \u00b7 <\/span>Innovation \u00b7 <\/span>Experience \u00b7 <\/span>Customer Service \u00b7 <\/span>Professionalism \u00b7 <\/span>Honesty \u00b7 <\/span>Innovation \u00b7 <\/span>Experience \u00b7 <\/span>Customer Service \u00b7 <\/span>Professionalism \u00b7 <\/span>Honesty \u00b7 <\/span>Innovation \u00b7 <\/span>Experience \u00b7 <\/span>Customer Service \u00b7 <\/span>Professionalism \u00b7 <\/span>Honesty \u00b7 <\/span>Innovation \u00b7 <\/span>Experience \u00b7 <\/span>Customer Service \u00b7 <\/span>Professionalism \u00b7 <\/span>Honesty \u00b7 <\/span>Innovation \u00b7 <\/span>Experience \u00b7 <\/span>Customer Service \u00b7 <\/span>Professionalism \u00b7 <\/span>Honesty \u00b7 <\/span>Innovation \u00b7 <\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div>

<\/lottie-player><\/div><\/div>
<\/lottie-player><\/div><\/div>
<\/lottie-player><\/div><\/div><\/div><\/div>
<\/div><\/div>
<\/span><\/div><\/div><\/div>

Official licences<\/h3><\/div>

We work on the most internationally renowned licences from cinema, television, manga, videogames, classics and children\u2019s media.<\/p>\n<\/div>

<\/div>\n\n<\/div><\/div>
<\/div><\/div>
<\/div><\/div>
<\/span><\/div><\/div><\/div>

Third-party distribution<\/h3><\/div>

We distribute product lines from other soft toy manufacturers who share our quality standards and commercial vision.<\/p>\n<\/div>

<\/div>\n\n<\/div><\/div>
<\/div><\/div>
<\/div><\/div>
<\/span><\/div><\/div><\/div>

In-house ranges<\/h3><\/div>

We design, manufacture and distribute our own ranges of plush toys that appeal to all audiences.<\/p>\n<\/div><\/div><\/div>

<\/div><\/div><\/div><\/div>

Quality<\/strong> is the common denominator of all our collections. Since 2020 we have focussed in particular on official licences<\/strong>.<\/p>\n<\/div>

Licences<\/span><\/a><\/div><\/div><\/div>
<\/lottie-player><\/div><\/div>
<\/lottie-player><\/div><\/div>
<\/lottie-player><\/div><\/div><\/div><\/div><\/div><\/div>
<\/div><\/div>

A team committed to
\nhigh quality plush toys<\/span><\/h1><\/div>

We manufacture plush toys because it is our passion, and because we believe in them and their power to unite generations. But, above all, because we know that together we can go even further.<\/p>\n<\/div><\/div><\/div>

<\/div><\/div>
<\/span><\/div><\/div><\/div>
Ra\u00fal Barrado<\/h6><\/div>

CEO<\/p>\n<\/div><\/a><\/div><\/div><\/div><\/div><\/div>

<\/span><\/div><\/div><\/div>
Juan Barrado<\/h6><\/div>

CIO<\/p>\n<\/div><\/a><\/div><\/div><\/div><\/div><\/div>

<\/span><\/div><\/div><\/div>
Roberto Calpe<\/h6><\/div>

Product and License Manager<\/p>\n<\/div><\/a><\/div><\/div><\/div><\/div><\/div>

<\/span><\/div><\/div><\/div>
Isis Ferna\u0301ndez<\/h6><\/div>

Sales Manager<\/p>\n<\/div><\/a><\/div><\/div><\/div><\/div><\/div>

<\/span><\/div><\/div><\/div>
Elena Vilanova<\/h6><\/div>

Logistics Manager<\/p>\n<\/div><\/a><\/div><\/div><\/div><\/div><\/div>

<\/span><\/div><\/div><\/div>
Nathalie Depares<\/h6><\/div>

Sales Assistant<\/p>\n<\/div><\/a><\/div><\/div><\/div><\/div><\/div>

<\/span><\/div><\/div><\/div>
Jorge Carlos Padr\u00f3<\/h6><\/div>

Warehouse Manager<\/p>\n<\/div><\/a><\/div><\/div><\/div><\/div><\/div>

<\/span><\/div><\/div><\/div>
Roser Navarro<\/h6><\/div>

Accounting Manager<\/p>\n<\/div><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

\"\"<\/div>

Iconic designs<\/h2><\/div><\/div><\/div><\/div>
\"\"<\/div>

Multi-Channel distribution<\/h2><\/div><\/div><\/div><\/div>
\"\"<\/div>

Environmental commitment<\/h2><\/div><\/div><\/div><\/div>
\"\"<\/div>

Plush toys for all ages<\/h2><\/div><\/div><\/div><\/div>
\"\"<\/div>

Excellence in the end product<\/h2><\/div><\/div><\/div><\/div>
\"\"<\/div>

Connecting with pop culture <\/h2><\/div><\/div><\/div><\/div><\/div>
<\/i><\/div>
<\/i><\/div><\/div><\/div><\/div><\/div>
\"\"<\/div>

Iconic designs<\/h2><\/div><\/div><\/div><\/div>
\"\"<\/div>

Multi-Channel distribution<\/h2><\/div><\/div><\/div><\/div>
\"\"<\/div>

Environmental commitment <\/h2><\/div><\/div><\/div><\/div>
\"\"<\/div>

Plush toys for all ages<\/h2><\/div><\/div><\/div><\/div>
\"\"<\/div>

Excellence in the end product<\/h2><\/div><\/div><\/div><\/div>
\"\"<\/div>

Connecting with pop culture <\/h2><\/div><\/div><\/div><\/div><\/div>
<\/i><\/div>
<\/i><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

Contact us<\/h3><\/div>

If you too share our vision, why not join us in taking the world of the plush toy further?
\nWe\u2019re waiting for you!<\/span><\/p>\n<\/div>\n

\n

<\/p>

    <\/ul><\/div>\n
    \n
    \n<\/fieldset>\n